Toi Te Atatū

Toi Te Atatū grew out of Peninsula Arts Inc, best known for the Harbourview Sculpture Trail, to support arts and creativity across the Te Atatū Peninsula.

The project included development of the Toi Te Atatū brand identity, website and communications, creating a clear and flexible visual language for a community arts organisation working across a wide range of creative projects.

The identity was designed to work easily across print, digital material, events and community communications without becoming overly formal or institutional. The website extended the same approach, providing a straightforward framework for promoting projects, activities and local creative participation.